5 Ways to Make Your Airbnb Rental Stand Out

Airbnb is now the bread and butter of several individuals. I call it the “new property management upgrade”. Every other Alex or Jon who has an extra living space rents it out on Airbnb. As a result, there is intense competition.

Many of our clients who wanted to sell their homes fast also considered Airbnb. Historically, the rental market has been a strong draw for homeowners. “But, with newer listings, how do you make yours stand out from the crowd?”

• You could provide your guests with an unforgettable living experience.
• You could provide all amenities.
• The Airbnb rental should be affordable.
• You could offer family-friendly living arrangements.

The list is endless, but one positive review starts a fire. Positive reviews result in reduced Airbnb vacancies and consistent rental income.

Here’s what you could do for your unique Airbnb rental.

1. Take Professional Photos

When I look for an Airbnb rental, my first hook is the photographs.

Similar to me, prospective guests also look at the pictures of the rental. The pictures should draw attention. Professional photographers will highlight those features of the Airbnb rental that will make the guests click “book now”.

2. Sell the City

One of our property manager friends advises “to sell the property and the city.” As part of the property description, you can highlight:

• The local area
• Recommendations for food and leisure
• Transport links

The idea is to keep the guests informed on how they can get the most out of your Airbnb rental and the city.

3. Leave Guests a Welcome Gift

A welcome gift can be controversial. One of my colleagues who runs an Airbnb rental provides toiletries in a gift basket. That doubles as a basic amenity and a welcome gift. I think it’s brilliant!

You don’t have to do this, but it works wonders with certain guests. And even the smallest of gestures can make your Airbnb listing stand out in the market.

4. Design Your Home With a Theme

Don’t be all over the place with the décor in your Airbnb. If you want your Airbnb to stand out, opt for a similar design in all your rooms. It’s always great to have a design that displays your personality, as this can impress the guests.

Jon claims that most Airbnb guests tend to mention the physical features of the property in their reviews. “When choosing the theme for your Airbnb rental, try to make it as unique as possible.”

5. Provide Basic Household Items

What do basic household items even mean? The beauty of an Airbnb rental lies between the spectrum of home and hotel.

I prefer my Airbnb to have breakfast items such as milk, eggs, and coffee, as they make my mornings easier. Several guests appreciate a clothing iron. Surprisingly, it tops the list of most guests.

Summary

You have multiple ways of running a successful Airbnb, and it generally starts with a strong listing of the property. All you need to do is tap into your inner salesperson and start selling.